(Updated as of 19/6/2020)
This privacy policy applies between you, the User of this Website and Inlinks Optimization LTD, the owner and provider of this Website. Inlinks Optimization LTD takes the privacy of your information very seriously. This privacy policy applies to our use of any and all Data collected by us or provided by you in relation to your use of the Website.
This privacy policy should be read alongside, and in addition to, our Terms and Conditions, which can be found at: https://inlinks.com/help/terms-and-conditions/
Please read this privacy policy carefully.
1. Definitions and interpretation
In this privacy policy, the following definitions are used:
In this privacy policy, unless the context requires a different interpretation:
2. Scope of this privacy policy
3. Data collected
We may collect the following Data, which includes personal Data, from you:
4. How we collect Data
We collect Data in the following ways:
4.1 Data that is given to us by you
in each case, in accordance with this privacy policy.
4.2 Data that is collected automatically
To the extent that you access the Website, we will collect your Data automatically, for example:
5. Our use of Data
Any or all of the above Data may be required by us from time to time in order to provide you with the best possible service and experience when using our Website. Specifically, Data may be used by us for the following reasons:
in each case, in accordance with this privacy policy.
We may use your Data for the above purposes if we deem it necessary to do so for our legitimate interests. If you are not satisfied with this, you have the right to object in certain circumstances (see the section headed “Your rights” below).
For the delivery of direct marketing to you via e-mail, we’ll need your consent, whether via an opt-in or soft-opt-in:
When you register with us and set up an account to receive our services, the legal basis for this processing is the performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract.
6. Who we share Data with
We may share your Data with the following groups of people for the following reasons:
in each case, in accordance with this privacy policy.
7. Keeping Data secure
We will use technical and organisational measures to safeguard your Data, for example:
Technical and organisational measures include measures to deal with any suspected data breach. If you suspect any misuse or loss or unauthorised access to your Data, please let us know immediately by contacting us via this e-mail address: dixon@inlinks.com.
If you want detailed information from Get Safe Online on how to protect your information and your computers and devices against fraud, identity theft, viruses and many other online problems, please visit www.getsafeonline.org. Get Safe Online is supported by HM Government and leading businesses.
8. Data retention
Unless a longer retention period is required or permitted by law, we will only hold your Data on our systems for the period necessary to fulfil the purposes outlined in this privacy policy or until you request that the Data be deleted.
Even if we delete your Data, it may persist on backup or archival media for legal, tax or regulatory purposes.
9. Your rights
You have the following rights in relation to your Data:
To make enquiries, exercise any of your rights set out above, or withdraw your consent to the processing of your Data (where consent is our legal basis for processing your Data), please contact us via this e-mail address: dixon@inlinks.com.
If you are not satisfied with the way a complaint you make in relation to your Data is handled by us, you may be able to refer your complaint to the relevant data protection authority. For the UK, this is the Information Commissioner’s Office (ICO). The ICO’s contact details can be found on their website at https://ico.org.uk/.
It is important that the Data we hold about you is accurate and current. Please keep us informed if your Data changes during the period for which we hold it.
10. Transfers outside the European Economic Area
Data which we collect from you may be stored and processed in and transferred to countries outside of the European Economic Area (EEA). For example, this could occur if our servers are located in a country outside the EEA or one of our service providers is situated in a country outside the EEA.
We will only transfer Data outside the EEA where it is compliant with data protection legislation and the means of transfer provides adequate safeguards in relation to your data, eg by way of data transfer agreement, incorporating the current standard contractual clauses adopted by the European Commission, or by signing up to the EU-US Privacy Shield Framework, in the event that the organisation in receipt of the Data is based in the United States of America.
To ensure that your Data receives an adequate level of protection, we have put in place appropriate safeguards and procedures with the third parties we share your Data with. This ensures your Data is treated by those third parties in a way that is consistent with the Data Protection Laws.
11. Links to other websites
This Website may, from time to time, provide links to other websites. We have no control over such websites and are not responsible for the content of these websites. This privacy policy does not extend to your use of such websites. You are advised to read the privacy policy or statement of other websites prior to using them.
12. Changes of business ownership and control
Inlinks Optimization LTD may, from time to time, expand or reduce our business and this may involve the sale and/or the transfer of control of all or part of Inlinks Optimization LTD. Data provided by Users will, where it is relevant to any part of our business so transferred, be transferred along with that part and the new owner or newly controlling party will, under the terms of this privacy policy, be permitted to use the Data for the purposes for which it was originally supplied to us.
We may also disclose Data to a prospective purchaser of our business or any part of it.
In the above instances, we will take steps with the aim of ensuring your privacy is protected.
13. Cookies
This Website may place and access certain Cookies on your computer. Inlinks Optimization LTD uses Cookies to improve your experience of using the Website and to improve our range of services. Inlinks Optimization LT has carefully chosen these Cookies and has taken steps to ensure that your privacy is protected and respected at all times.
All Cookies used by this Website are used in accordance with current UK and EU Cookie Law.
Before the Website places Cookies on your computer, you will be presented with a message bar requesting your consent to set those Cookies. By giving your consent to the placing of Cookies, you are enabling Inlinks Optimization LTD to provide a better experience and service to you. You may, if you wish, deny consent to the placing of Cookies; however certain features of the Website may not function fully or as intended.
This Website may place the following Cookies:
You can find a list of Cookies that we use in the Cookies Schedule.
You can choose to enable or disable Cookies in your internet browser. By default, most internet browsers accept Cookies but this can be changed. For further details, please consult the help menu in your internet browser.
You can choose to delete Cookies at any time; however you may lose any information that enables you to access the Website more quickly and efficiently including, but not limited to, personalisation settings.
It is recommended that you ensure that your internet browser is up-to-date and that you consult the help and guidance provided by the developer of your internet browser if you are unsure about adjusting your privacy settings.
For more information generally on cookies, including how to disable them, please refer to aboutcookies.org. You will also find details on how to delete cookies from your computer.
14. General
You may not transfer any of your rights under this privacy policy to any other person. We may transfer our rights under this privacy policy where we reasonably believe your rights will not be affected.
If any court or competent authority finds that any provision of this privacy policy (or part of any provision) is invalid, illegal or unenforceable, that provision or part-provision will, to the extent required, be deemed to be deleted, and the validity and enforceability of the other provisions of this privacy policy will not be affected.
Unless otherwise agreed, no delay, act or omission by a party in exercising any right or remedy will be deemed * a waiver of that, or any other, right or remedy.
This Agreement will be governed by and interpreted according to the law of England and Wales. All disputes arising under the Agreement will be subject to the exclusive jurisdiction of the English and Welsh courts.
15. Changes to this privacy policy
Inlinks Optimization LTD reserves the right to change this privacy policy as we may deem necessary from time to time or as may be required by law. Any changes will be immediately posted on the Website and you are deemed to have accepted the terms of the privacy policy on your first use of the Website following the alterations.
You may contact Inlinks Optimization LTD by email at dixon@inlinks.com.
16. Attribution
This privacy policy was created using a document from Rocket Lawyer (https://www.rocketlawyer.com/gb/en).
Cookie Schedule
Below is a list of the cookies that we use. We have tried to ensure this is complete and up to date, but if you think that we have missed a cookie or there is any discrepancy, please let us know.
Necessary Cookies
PHPSESSIONID
Used to create a random cookie which is used to check login status. The site cannot operate without it.
GoSquared Cookies (“gs_”)
Provides an online support function and CRM. IP Address and PII are anonymized until you actively choose to engage with the chat or register on the site.
Analytics Cookies
Google Analytics (“ga_”)
Website analytics in anonymized IP mode. Google Analytics is the most common analytics system in the world. You can modify your Google preferences at https://safety.google/privacy/privacy-controls/.
Matomo
Matomo is an alternative analytics system, with strict privacy controls, which are maintained at https://matomo.org/privacy/
YouTube
Cookies are dropped by Youtube videos. YouTube is also owned by Google, as is the Google Chrome Browser and quite possibly your operating system and maybe even the cable that sends the data. They may also know wehere you are from your phone. You can modify your Google preferences at https://safety.google/privacy/privacy-controls/.