The InLinks Blog

Learn more about Semantic SEO & how InLinks can simplify internal links, schema, and better user & search engine-friendly content briefs!

Place Holder with Genie the the Knowledgepanel show

It’s often the case that SEOs and creative content producers don’t work closely enough together. So how can this be resolved and what creative content works best for SEO? That’s what we’re discussing in episode 32 of the Knowledge Panel with Genie Jones, Armarni Lane, Iona Townsley, Hope Anderson and Kirsty-Elise Noonan.

Can too many internal links on a single page hurt your SEO?

Place Holder with Genie the the Knowledgepanel show

Are you working too hard? How do you protect your mental and physical health in 2023 and ensure that you avoid digital marketing burnout? That’s what we’re discussing in episode 31 of the Knowledge Panel Show – hosted by Genie Jones, with guests Si Shangase, Pam Aungst Cronin and Caspian Turner.

Are you thinking of moving on to a different SEO role in 2023? In episode 30 of the InLinks Knowledge Panel we’re exploring how to find your dream SEO job in 2023 with Katherine Nwanorue, Orit Mutznik and Paige Hobart – hosted by Dixon Jones.

InLinks has been on a bit of a journey these past couple of months. After a few key conversations, which you can read a little more about in Dixon’s post, we eventually acquired our .com domain. Around the same time, our InLinks trademark came through, meaning we now own InLinks in all the important ways. […]

What link building strategies work now? Joining Dixon Jones on Episode 29 of the Knowledge Panel Show are Bibi Raven, Eva Cheng, Debbie Chew and Aaron Anderson.

I am delighted to announce that InLinks now has control of its .com domain and has trademarked the word “InLinks” in the United States. A HUGE thanks must go out to a well known Canadian SEO, Dave Davies for helping us to acquire the domain. Dave acquired it himself back in February, along with a […]

What are the key elements of digital PR that cross paths with SEO? That’s what we’re covering on Episode 28 of the Knowledge Panel.

A real estate website targetting the UK market which specializes in helping people sell their houses and properties through a transparent process started using InLinks back in the beginning of June 2022 (our client has asked to keep the name anonymous). Back in June 2022 the daily organic traffic of this website was around 30 […]

InLinks has just launched a significant site change, which looks different and adds a new layer of functionality. For the first time, Keyword research at the SITE level is possible in a way that develops keyword ideas, questions and Topics in a way that is contextually relevant to your existing website and business. But much […]

A discussion on how you can be more targeted with the traffic you are driving from your organic search activities and how to better select keywords that will be more likely to attract your ideal target audience.

Current keyword research for SEO is based around finding a list of keywords with comparative search volumes and some element of competition. (That is to say, how hard it would be to rank for the keyword). Typically, the equation to evaluate the best keywords in a list has been like this: Keyword Opportunity = (Search […]

Luca Tagliaferro, Italian/ British Senior SEO consultant started using InLinks in May 2022 for Future Fit Training, the leading UK-based fitness and nutrition courses provider. Luca Tagliaferro used InLinks as part of a whollistic SEO strategy that involved many other aspects such as optimizing the technical SEO of the site, content generation and building backlinks. […]

Well – this is a bit of a coup for us. Grant Simmons has been in the SEO industry forever. Before recently taking on Freelance work, Grant was head of SEO at! Luckily (for @InLinks), got bought out recently creating an opportunity for Grant to follow a new path! Grant fits right into […]

How should you be using log files to assist your SEO? That’s what we’re discussing on episode 26 of the Knowledge Panel show, where Dixon Jones is joined by Gerry White from Oda, Sophie Brannon from Absolute and Steven van Vessum from Conductor.

London-based SEO company Reboot Online started using InLinks back in 2020 for some client campaigns and saw great results doing so. At the time they were so busy with new and existing clients that they neglected their own site, and whilst consistently publishing new content consistely on their blog, their internal linking strategy and and […]

Sentence Structure

In this article, you’ll learn about the importance of sentence structure for search engine optimisation and the different ways you can optimise it. Many SEO enthusiasts encourage using distinct content and eye-catching images to help their search engine ranking efforts. Still, several forget another vital aspect – the sentence and overall text structure. The sentence […]

How do you keep your SEO clients so satisfied that they’ll stay for a long time and recommend more customers to you? That’s what we’re discussing on episode 25 of the Knowledge Panel show where Dixon is joined by Himani Kankaria, Jake Gauntley, Olga Tsimaraki and Sara Moccand-Sayegh.

Many Keyword Research Tools have no ability to understand connections between topics and themes. As such, they may work well for exact match PPC campaigns, but in a modern SEO strategy, they do not have the effectiveness of modern keyword research tools.   A keyword cluster represents a group of keywords that relate to the same […]

Search Engine Optimization itself needs to be optimized in order to reduce its carbon footprint.

Can SEO and PPC work together? In this episode of “The Knowledge Panel,” we find out what the friction points may be, and why we all just can’t get along!

Following requests from our users, we have reinstated and improved our Topic Gap tool in our content editor. Understanding what topics Google is seeing the best-ranked content for any keyword and region goes a long way toward content planning. This research can take many hours for every page when carried out manually. InLinks is not […]

A digital marketing and SEO agency based in Sweden started using InLinks back in February 2022 for one its clients (an informational website reviewing online casinos worldwide). The organic traffic went from 10K (February 2022) to 20K (May 2022) as shown on the screenshot below taken on Ahrefs: The total number of ranked organic keywords […]

Is doing SEO in Spain any different to doing SEO in English-speaking countries? In this episode of the Knowledge Panel, we explore whether you should be aware of any differences if you want your website to be riding the top of the SERPs in Spain.

Tone of voice is a vital piece of the marketing puzzle, a chance to showcase your brand in the most subtle ways. It might be a slight nuance, a word here and there, a stylistic choice in a piece of writing, but it has the power to make a significant impact – and you shouldn’t […]