The sameAs Schema Tag and how to use it SEOs can use the sameAs schema markup to help a search engine understand what a page is about. You can do this by pointing out a page with similar subject matter that you are confident the search engine DOES understand. The sameAs tag unambiguously indicates an item’s identity through connecting […]
An exploration of how accurately the data from inLinks’ market trends tool compares to real consumer behaviour. The Market Trends Tool The InLinks’ Market Trends Tool categorizes and tracks consumer interest on topics. It can provide a daily, weekly and monthly oversight into how concepts and words are being interacted with online to surface what […]
InLinks’ new Market Trend Reports feature allows you to constantly discover, analyse and compare trending topics of all different market genres.
An insight into how effective methods of search engine optimization has the potential to widen participation to higher education. In this post I will outline the evidence surrounding the relative success of entity identification within the education sector and will delve deeper into what this means for higher education on the whole. Why is Google’s […]