Entries by Genie Jones

InLinks Launches in Dutch

After a few months of quality checking our current knowledge graph, we can now proudly announce we are launching in Dutch. All features, including internal linking, schema markup automation, and content audits/briefs will now be fully accessible for those working on Dutch websites. We have a had a high demand for Dutch, and hope that […]

Why Is No One Talking About Entity SEO?

I have just got back from BrightonSEO. A brilliant event with brilliant people with just one not-so-brilliant oversight. Of all of the talks I saw over the two days, not one put a name to the mysterious phenomenon which is Entity SEO. Sure, people were skirting around the topic, and some touched on related concepts […]

InLinks Has a New Website

InLinks has been on a bit of a journey these past couple of months. After a few key conversations, which you can read a little more about in Dixon’s post, we eventually acquired our .com domain. Around the same time, our InLinks trademark came through, meaning we now own InLinks in all the important ways. […]

New Content Planner Tool

Choosing and planning what to write about next is never easy. There are always a million things to cover and usually no meaningful direction. The brand new InLinks website content planner tool can now recognize the holes in your content based on entities and provide you with all of the keyword research you need to […]

InLinks: A Tool for Building Topical Authority

SEOs are finally catching on to the importance of topical authority. But what does that really mean? This article tackles the very basics of how authoritative content ranks, and shows how InLinks is already helping thousands to build effective topical authority. What is Topical Authority? Imagine if you went to a specialist talk and the […]

Verb Focused User Intent In Search

For too long now, the SEO community has settled with broad, business-focused umbrella terms to describe ‘user intent’. InLinks is about to revolutionize this metric. Our Google Suggest data is now organized into verbs. Verbs are the very essence of intent. They demonstrate linguistically what we want in every scenario imaginable. We cannot communicate online […]

Webpage schema

Webpage schema is a type of Schema which is supposed to be implicitly defined, according to Schema.org but by adding the “About” and “Mentions” property, it seems you greatly enhance the ability of Google to understand the content on the page. This, in turn, can improve your search listings and search visibility. There has been […]