Internal Linking Chaos:
How much is it really costing your business?
When prospects enter your website searching for answers, they sometimes need to explore multiple pages to get a complete view of the solution. However, if your site lacks a clear navigation path, visitors can get lost and struggle to find the information they need.
When this happens, customers become frustrated, return to where they came from and look for a competitor whose website is easier to navigate. That’s a lost conversion opportunity.
Weak Internal Linking Affects Your Content Performance
This site navigation problem also affects your organic performance. Your team constantly publishes quality content that is thoroughly researched, carefully written and optimized for important keywords.
Yet, these pages receive little to no visibility weeks after you hit publish. It’s as if Google doesn’t even know the pages exist. As a result, your entire website struggles: organic traffic and conversation dwindle, but bounce rate rises.
According to SimplicityDX, this high bounce rate could cost your business up to $40,880 in revenue, which is a lot of money for a small business. Even for big companies, a high bounce rate will ultimately impact revenue.
Fixing Your Internal Linking Needs Effective Process
To improve your site’s navigation and fix your website’s troubles, you need to identify the gaps in your internal linking structure. This means you have to dig through your web archives, pore over your site map and look through those custom spreadsheets you use to manage your internal linking structure.
While doing that, you also need to figure out the relationships between all your pages and determine the right anchor texts for connecting them.
Because if you interlink your site with only the exact keyword every page targets, you risk keyword stuffing. Plus, keywords are contextual, so what seems like a perfect anchor text on one page may misrepresent the content of another.
Manual Processes Are Inherently In-Effective
Unfortunately, this process of finding internal linking gaps and balancing anchor text optimization is tedious and time-consuming (when done manually).
If you manage a large website, it could take you hours every week to reread each article on your site. And even if you decide to outsource the task to a virtual assistant, it’s an additional expense for your business.
The time and money you’re pouring into this task is one you could have spent on more important revenue-generating activities like content creation.
Not to mention that the manual process is also error-prone, so you risk creating irrelevant links or missing important linking opportunities.
Let’s Fix Your Internal Linking. Hassle-Free
But what if there was a better way to identify relevant page connections, create contextual internal links and manage internal linking without wasting time in spreadsheets or spending money on virtual assistants?
What if you had a solution that could automate the entire process even as your content library grows without the headache of keyword stuffing or irrelevant links?
That’s where InLinks comes in.
Introducing InLinks, an NLP-powered internal linking solution for SEO
InLinks is not your usual internal linking tool. It’s a sophisticated solution that uses natural language processing to first understand the meaning of your content and then automate contextual internal linking between related pages.
With it, you can say goodbye to irrelevant links, keyword stuffing, time-consuming spreadsheets, and other internal linking troubles.
What Our Users Are Saying
What Our Users Are Saying
We Help SEOs Connect Their Pages The Way Google Understands Topics
By focusing on the underlying meaning of each page and the overarching entities your website talks about, InLinks uncovers linking opportunities that you would ordinarily miss. It then builds connections between related pages using varied anchor texts that make sense for each topic, give context about the linked pages and appear natural.
ZERO keyword stuffing. ZERO spammy-looking links. ZERO irrelevant links.
You’ll also save your team hours of manual labor every month—no more digging through site maps, rereading old content or tracking internal links with massive spreadsheets. With internal linking analytics, you’ll easily monitor anchor text selection and link distribution and know how well-connected your pages are.
InLinks helps you create a cohesive and well-structured website that’s easy for users to navigate and for search engines to understand. Ultimately, you’ll enjoy improved search engine visibility, increased user engagement and conversions.
Start your seven day FREE trial.
Frequently Asked Questions
Do I have to add the JavaScript?
Adding the JavaScript allows InLinks to update internal links in real time. Without it, you will still need to manually implement the internal link recommendation made by the tool.
How much does it cost?
The pricing is on our home page, but at the time of writing, the cost is approximately $49US per 100 interlinked pages per month.
How many languages are supported?
English, French, Spanish, Dutch, German, Italian, Portuguese, and Polish. The tool is optimized to work in English and French best.
Let's Talk
Talk to us or leave a message using the blue chat button. You can also book a Demo: