Entries by Dixon

An SEO Tool to Write for the Right Audience

Today we are announcing a new feature that has been baked into our Content Briefs tool. The ability to tailor the brief for a specific audience. We think this has been very much missing from SEOs, who still think in terms of “writing for a keyword” instead of “writing for a user”. Hopefully this new […]

Search Function Added to Topics List

Today, I want to let our existing users mainly know about a small but much-requested feature. The ability to search the topics on any page, rather than using the slightly cumbersome dropdown. Why is this useful? Before these search buttons arrived, the only way on this page to navigate and select a main (or secondary) […]

Google Dropped Wikipedia Reference in NLP API Demo

Google has dropped reporting Wikipedia matches in the desktop output of its Natural Language Programming API. But never fear… the data is still in the API output itself, and you can see it easily (without resorting to programming) in our Entity Analyzer tool, which is free. If you play with Entities in SEO, this post […]

InLinks Invite Codes

Although InLinks uses Invite codes to help track where customers first heard about us and for friends to spread the word, be wary when using codes from voucher sites! There is a tendency for these systems to make up codes! They won’t work, and we just get confused. If you want an invite code that […]

NLP strategies to boost your SEO

Google is all about “Natural Language Processing,” or NLP for short. It’s a scary-sounding phrase for SEOs, but it doesn’t have to be. The really good news is after you have grasped the main concepts of NLP, it becomes quite easy to develop NLP strategies that will boost your SEO. What’s more, these strategies will be more likely to stand the test of time than old-school approaches.

A Rethink of our WordPress plug-in

A short while ago, I removed the WordPress plugin from the WordPress store. One of our customers suggested that it was significant enough to explain why in a blog post. I agree. Firstly, if you currently USE the InLinks plugin, your site should be fine, although WordPress is likely to be telling you that the […]

Schema SEO: What it is, types, and how to implement it

This post covers the practical side of introducing schema into your SEO process. What it doesn’t cover is the more nuanced questions around what philosophical approach you should adopt towards the way you integrate schema for SEO. We hope you find it to be an invaluable resource.

AI content writing for SEO just got (even) better!

Content writers may have seen a wild increase in the amount of AI content generators recently, but none do quite as well at keeping the content writer in the driving seat and the content as tightly planned as the new baked-in AI Assistant in the InLinks content brief writing tool.

Internal Link Building Mistakes + How to Fix Them

Like every other SEO initiative, most people make mistakes with internal linking. The good news is most of these mistakes can be avoided beforehand, while others are quick fixes once noticed. To help you identify common internal linking problems, here is a detailed guide on internal linking mistakes and how to fix them.

How to create the perfect internal link structure for SEO

(No AI was touched in the writing of this content) You would think everyone would get Internal Linking right because the perfect Internal Link structure is within your control. But I am often surprised that posts and conference presentations on this topic start diving into “Topic Silos” and “Navigational menus”. I’ll cover these topics here, […]

How to find internal linking opportunities in your content

Internal linking is complex. As you focus on keeping your content pipeline fresh, tracking every piece and building internal links to them is tedious, but the benefits are immense. If you manage internal links for your website or a client’s, here’s how to find internal linking opportunities within your content pages and quickly build them with InLinks.