The InLinks Blog

Learn more about Semantic SEO & how InLinks can simplify internal links, schema, and better user & search engine-friendly content briefs!

Thought Leadership, Case Studies, & InLinks News!

The following case study pertains to a US-based company which specializes in 3D & Augmented Reality modeling for E-commerce, the project creation took place at the start of September 2024. The following screenshot taken on our client’s Google Search Console represents the differences in impressions and clicks between the periods of June 1st – August […]

Learn how to scale your content marketing efforts using the right systems and tools.

Learn why your site’s current focus might be stifling your SEO growth and how you can refine it to rank higher and get more traffic.

Unlock the Power of Comprehensive Content Strategy with InLinks Topic Planner Are you ready to supercharge your content marketing strategy? Say goodbye to guesswork and hello to precision with the InLinks Topic Planner—a revolutionary tool that scans your website to evaluate your topic coverage and highlights gaps you didn’t even know existed. What is the […]

User intent is one of the most important Google ranking factors. Unfortunately, most SEOs get it wrong. Read on if you need help determining the correct intent for your topics. We cover how to do it right here.

This comprehensive guide will teach you how to create effective pillar pages that drive results.

According to Google’s 2022 Retail Marketing Guide, searches for “shops near me” or “open now near me” continue to grow tremendously year on year. This trend means that more people are relying on search to find local businesses nearby. So, if your local business isn’t visible to searchers, you might be missing out on a […]

Learn how to create a content marketing strategy in 4 simple steps + free template inside

Learn how to identify and fix orphan pages before they hurt your SEO

This SEO stuff can be hard. Are you doing it right? Are you being old-fashioned? Are you being too revolutionary? No matter who you talk to, you will get different opinions. So, the only thing that can really tell us if something has worked is the holy almighty statistic – organic traffic increase. The purpose […]

Anchor text is the clickable part of a hyperlink. Learn how to optimize it for better SEO performance.

Learn how to complete a content gap analysis in 3 easy steps

Here’s a lowdown of how InLinks compares to similar tools on the market.

Discover what the leaked Google doc says about content so you can inform your strategy.

Most AI content generators produce content devoid of anything but superficial meaning. Here’s why you should make the switch to specialized SEO tools.

This in-depth comparison guide dives into WriterZen and InLinks, analyzing their strengths and weaknesses to help you identify the perfect platform to elevate your content strategy.

TL;DR LLMs such as ChatGPT and Bard do not use entities (natural language “building blocks”) to generate content. So, it might not come as a surprise to learn that entities are often the missing element when using AI to produce SEO content. Most AI-generated content is unlikely to succeed in search, specifically because the output […]

Learn how InLinks is a more comprehensive and flexible alternative to Outranking.

MarketMuse and InLinks are marketing tools that use Artificial Intelligence to streamline SEO content planning and production. Both tools focus on helping websites build topical authority and approach SEO content from the viewpoint of topics instead of keywords. They also emphasize semantic connections to improve user experience and search engine understanding of content.  So, as […]

This research is here to show that SEOs have been looking at JavaScript in totally the wrong way. JavaScript can and should be a powerful ally for SEOs. There is a prevailing view in the SEO world that whilst JavaScript is not bad for SEO, if you can avoid it, that’s great. But I am […]

I do not often write about individual updates… partly because I never get through a daily SE Round Table round-up from Barry Schwarz without him saying there is another update. But the Helpful Content Updates seem to have totally divided the SEO world. On the one hand, I see streams of people on Reddit saying […]

Following the recent launch of our broken internal & external links audit feature, we thought it would be useful to present an example showcasing the main benefits of this feature for website owners and digital agencies. This use case relates to gosimpletax.com, an online tax return self-assessment Saas that targets the UK market. The main […]

Learn how InLinks is a more comprehensive and affordable alternative to Clearscope.

Kevin Lee, founder of the marketing agency Didit.com, sits down with InLinks’ CEO Dixon Jones. They exchange insights about the latest trends in SEO, particularly emphasizing the profound influence of AI in the industry. Find the full transcript of this podcast below: Do you believe that people have to continue to invest in link building […]