The InLinks Blog

Learn more about Semantic SEO & how InLinks can simplify internal links, schema, and better user & search engine-friendly content briefs!

Thought Leadership, Case Studies, & InLinks News!

Learn how to create topic clusters to organize your website, boost your SEO efforts, and build topical authority on search.

An AI-generated cartoon-style 3D illustration of a Google bot walking up to the gates of schema markup heaven. Its buddy Chrome is already at the entrance, about to enter, when it suddenly stagnates and utters the words, "Aw, Snap!".

Learn how to create and maintain structured data markup that drives results.

Join the author and content writer, Zara Altair as she works with Dixon Jones from InLinks and Dustin Stout from Magai to create the PERFECT piece of human-led, AI Driven content in real time.

Learn how to identify the right entities to focus on and improve your SEO performance.

Learn how to identify and fix content cannibalization and improve your SEO.

New and existing customers subscribing to our Agency plan (430 pages – $196 / month) can benefit from our March Madness offer where our team FULLY configures your InLinks project for internal linking and schema. Our team will review your website and your InLinks project, associate your pages with their corresponding entities and make all […]

Learn what information gain really is and how to apply it to your SEO and content efforts.

Before now, keyword clustering was a manual process for those SEOs who recognize the value of topic and semantic connections. Here’s what that process looked like: While it’s not the wrong way of doing things, it’s incredibly laborious, time-consuming, and challenging, especially when working with massive keyword lists. Thankfully, keyword research and clustering tools like […]

Use these tools to discover the right target audience for your SEO campaign.

Learn how to create a social media content plan to make your social activities more organized, effective, and impactful.

Google has dropped reporting Wikipedia matches in the desktop output of its Natural Language Programming API. But never fear… the data is still in the API output itself, and you can see it easily (without resorting to programming) in our Entity Analyzer tool, which is free. If you play with Entities in SEO, this post […]

Learn how to create a winning SEO strategy for organic growth.

Learn how to create powerful content briefs with help from InLinks.

2023 was a major year for InLinks. New features, amazing talks and thousands of signups. We have seen some amazing results, so let’s delve deeper into one case study that really excelled this year. The site:  Even though this site is anonymous, I will give you a bit of context. This client is on our […]

Learn how to conduct a content audit and equip your site for SEO success.

Use these tools to streamline your content writing process and produce top-ranking content in less time.

Content refreshing is a powerful SEO strategy to regain lost rankings and boost organic traffic. Learn effective techniques and tips to refresh your old content and breathe new life into it.

Ever wondered why some seemingly high-performing content suddenly stopped doing well? The reason could be content decay. This post covers why content decay happens, plus how to identify and resuscitate decaying content.

Imagine having a reliable gauge that measures the effectiveness of your content efforts. Here’s all you need to know about content scoring.

Without content optimization tools, it’ll be difficult to produce effective content and rank on Google. We investigated several content optimization tools and then narrowed them down to the 19 tools in this article. Read on to discover the best tools for optimizing your content for more impact.

InLinks and Surfer SEO are high-performing content optimization tools for SEO. But where their similarities end, their differences begin. Read on for an in-depth review of Surfer SEO vs InLinks.

Is your content not performing as expected? Learn how to optimize content for higher rankings and conversion.

Content optimization tools come in different shapes and sizes. Here, we compare InLinks to another prominent optimization tool—Frase. This is how they stack up.

New to SEO content writing or a veteran looking for a refresher? Here’s how to write content that’s helpful to the reader and optimized for search.