If you are a Polish SEO, please tell others in Poland about this!
You can now analyse and optimize content from a topic-based perspective in Polish using InLinks! For the first time, you can set up projects in Polish and create new content or audit existing content and the InLinks system will be able to understand the underlying concepts in both your content and that of your competitors trying to rank for the same keyword in the SERPs.
How to use the Polish Knowledge Graph to Skyrocket your SEO
Knowledge Graphs connect ideas. For example, when you are trying to rank for “Types of web site” (As shown in the image at the top of this article), it helps to know all the topics that the best web pages in the SERPs cover and then go one step better. By building a knowledge graph of your competitor content, you build up a template of topics you need to cover in your content. By knowing what OTHER ideas are semantically close to these topics, you can go one step further and make your content more unique and authoritative than the competition.
You can also use the Polish Knowledge Graph to understand the existing topics and content on your site and quickly create optimized internal links, connecting the ideas. The internal links help cornerstone content stand out.
Lastly, The Polish Knowledge Graph helps us generate Content schema for your main pages. Now that’s great! Even if an idea does not have a Polish anchor page, such as a Wikipedia article, InLInks can understand the concept enough to give Google an English Wikipedia match for it to use to develop its understanding.
A “First” from InLinks. Step up, Google!
Even Google’s Natural Language API does not work in Polish! We only found this out because InLinks calls on Google’s NLP API when we run our own to show how many more entities our algorithm reports than Google. (This allows us to track search engine understanding by industry sector.)
How to set up a Polish SEO Project
1: Set Polish as the Project Language:
To set up a polish SEO Project using InLinks, it is important to specify “Polish” as the main market for the project when you start it.
Select the language “Polish” from the dropdown. Unlike English and some other languages, Polish is only spoken as a first language in Poland. There is only one Google database for Polish (unlike English USA vs English UK). So just Polish and then “next”.
2: Choose the number of pages in the project
The system will determine how many pages are indexed in Google.pl for the domain you wish to add and then suggest how many pages you should bring into InLinks. You do not have to take the recommendation, though! This is especially important for new customers trying to add big websites. You can override the suggestion and start with many fewer pages. It is easy to add pages later.
In the example above, we see Gazeta.pl has more than 1.5 million URLs indexed in Google. InLinks recommends that you only bring 2,000 of them into InLinks. 2000 is usually plenty for us to help communicate where the authority lies on your website for the most important ideas. But since InLinks charges per 100 URLs, you might prefer to start with 100 or 200 pages to ensure you do not spend a large amount of money testing the product.
InLinks has paid plans from 33 Euros a month, but you can even get started here, now for free.