The InLinks Blog

Learn more about Semantic SEO & how InLinks can simplify internal links, schema, and better user & search engine-friendly content briefs!

Thought Leadership, Case Studies, & InLinks News!

New to SEO content writing or a veteran looking for a refresher? Here’s how to write content that’s helpful to the reader and optimized for search.

Topical maps help you build topical authority. Achieving topical authority is how you rank and stay relevant in this semantic search era. This article covers how to create a topical map for SEO.

Say goodbye to creative block, mundane and boring social media content. InLinks now auto-generates relevant social content ideas and assists with writing and posting content. You can now build authority on social media, grow your following and stay consistent.

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“How to build an SEO-friendly content marketing strategy” – InLinks Knowledge Panel episode 38 with Chima Mmeje, Edward Ziubrzynski, Martin Huntbach and Holly Cartlidge. Hosted by Genie Jones. Sign up below to watch future episodes live… Subscribe * indicates required First Name Email Address * r> Want to read instead? Here is a summary: In […]

As we announced in our last newsletter, we had 5 free tickets for BrightonSEO in September. You could have won it, if you wrote a short statement why you like InLinks and posted it on your social media. Here are the lucky winners who received free tickets!

Because SEO and social media are complementary channels, some SEO tools integrate with social channels to make combining them easier. We cover 6 of them in this post.

What is the connection between social media and SEO? Can your social media presence influence your performance on search engine results? We answer this question and more in this article.

The clue is in the name —topical authority. It’s all about becoming an authoritative resource for a topic such that Google feels comfortable connecting users to your website whenever they run a search. Here’s how you can earn topical authority.

Use the InLinks schema tool to auto-generate valid schema codes for several content pages at once. No need to manually tag content or copy and paste HTML codes into your webpage – the tool handles it all. Here’s how the InLinks schema generator works.

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“What can SEO learn from Digital PR?” is the InLinks Knowledge Panel with Darren Kingman, Eva Cheng and Isa Lavs. Hosted by Genie Jones.

Managing several websites? Manually writing correct structured data for all content pages is impractical. Schema markup tools help generate schema codes to ensure your markup is valid and your content is optimized for rich results.

This post covers the practical side of introducing schema into your SEO process. What it doesn’t cover is the more nuanced questions around what philosophical approach you should adopt towards the way you integrate schema for SEO. We hope you find it to be an invaluable resource.

Content writers may have seen a wild increase in the amount of AI content generators recently, but none do quite as well at keeping the content writer in the driving seat and the content as tightly planned as the new baked-in AI Assistant in the InLinks content brief writing tool.

“Backlinks are the secret sauce behind SEO” “Backlinks are the backbone of a strong SEO strategy” Statements like the above are common within the SEO community. While SEOs continue to tout their importance above all else, Google officials don’t exactly agree. They insist other factors like content and internal links are more crucial for ranking. […]

Our one and only CEO, Dixon Jones, was interviewed by legendary Stephan Spencer on the Marketing Speak podcast, where they go deeper into entities, including schema markup and the sameAs attribute. The show notes, audio, and transcript for the episode can be found here: https://www.marketingspeak.com/understanding-entities-with-dixon-jones/ Enjoy!

This is an in-depth review of the InLinks internal linking tool. In this post, I’ll cover how the tool works, its features, pricing, and benefits.

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What does it take to become an SEO freelancer? And how do you run a successful SEO freelance operation? This month the Knowledge Panel show sees Genie Jones interview Natalie Arney, Nick LeRoy and Lukasz Zelezny.

Like every other SEO initiative, most people make mistakes with internal linking. The good news is most of these mistakes can be avoided beforehand, while others are quick fixes once noticed. To help you identify common internal linking problems, here is a detailed guide on internal linking mistakes and how to fix them.

Here are five strategies SEO leads and content marketers use to build internal links and boost their SEO performance.

Exciting news! InLinks has just unveiled its groundbreaking full content management tool, revolutionizing the way you create and share social media posts. Prepare to be amazed as this tool empowers you to unleash your creativity and seamlessly manage your social media presence, all from within a single platform.

Internal linking is complex. As you focus on keeping your content pipeline fresh, tracking every piece and building internal links to them is tedious, but the benefits are immense. If you manage internal links for your website or a client’s, here’s how to find internal linking opportunities within your content pages and quickly build them with InLinks.

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This month the Knowledge Panel show discusses how to use your analytics package for content-driven websites – hosted by Genie Jones, with Sara Taher and Marco Giordano.

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In this episode of the Knowledge Panel Show, we’re discussing technical SEO in 2023, with Andreas Voniatis, Ritu Goel, Nikki Halliwell and Serge Bezborodov. Hosted by Genie Jones.

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Is it a good idea to use AI to generate content? And if so, what is the best way of going about doing it? That’s what we’re discussing of Episode 33 of the Knowledge Panel Show with A.J. Ghergich, Julia McCoy and Nadya Khoja.